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Magnificent Seven – Stakeholder Communications

The Magnificent Seven is a series of hot tips for improving the way you do an aspect of programme and project management.

Here is our magnificent seven question checklist for stakeholder communications.

1. Include communication at the outset of a project
2. Create a simple, clear, and concise headline message about what the project is going to achieve
3. Identify and segment the target audience and understand the likely impact on them, adjust your message accordingly
4. Use a staged approach to maintain interest and not overload the audience – take them through the sales cycle
5. The quickest communication methods (i.e email) are often the least effective
6. Include the most senior stakeholder – they can prove to be a strong ally in putting across the importance of the project
7. Welcome questions and comments and value feedback, always acknowledge and respond to it.

For a taster of our stakeholder management i-learning Click here

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